Lucky Magazine's EIC: Eva Chen

Brandon Holley is out and Eva Chen is in as Lucky Magazine's Editor in Chief. When she first started her career in the fashion industry, Chen worked as a fashion assistant at Lucky before moving on to Elle and Teen Vogue. In early April, she was by Anna Wintour to be a consulting at Lucky and an inside source claims that Chen has been hands on since day. However, The September issue wull be Chen's first opportunity to showcase what she can do.

"From the streets of New York City to Shanghai and everywhere in between, Eva is the quintessential Lucky girl," Wintour said in a Conde-issued statement. The fate of the publication now rest on Eva's shoulders but as a respected voice in both the beauty and fashion, I'm sure this is only the beginning of great things to come. What your thoughts on Lucky's new EIC? Is this move enough to save Lucky? Sound off.

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